Solid, grounded in real experience and eminently practical, this book lays out a straightforward path that any coach can take to successfully launch a coaching business. Dorcas Kelley writes as a coach, addressing emotional and cognitive obstacles as well as the obvious and necessary financial, marketing and organizing steps necessary for the reader to bring their personal vision vibrantly to the world.

James Flaherty MCC, Founder, New Ventures West

In this Fifth Edition of The Business of Coaching, Dorcas Kelley provides a clear, concise roadmap that takes the heaviness and fear out of starting a new coaching business. The book is packed with current information and strategies, presented in a no-nonsense format that is accessible and easy to follow. An invaluable resource and a “must read” for anyone interested in building a coaching business!

Karen Kimsey-House, President and Co-Founder, The Coaches Training Institute

As a professional coach for over 25 years and president of an international coaching school, I am very aware that competence in coaching is essential to build a coaching practice. But alone it’s insufficient to grow a prosperous coaching business. Dorcas Kelley’s book The Business of Coaching provides a thorough examination and rigorous immersion into the professional skills that will allow a good coach to run a successful coaching business. Kelley has made a great contribution to our profession, and I highly recommend her book for anyone looking to take the next step in their coaching practice.

Julio Olalla, President, The Newfield Network